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Live Webcast: Media as Global Diplomat II – New Findings on the Science of Media & Conflict

October 1st, 2009 | No Comments | Posted in Government, International, Social Media

Today the Washington, DC-based United States Institute of Peace (USIP) will host a symposium and live webcast on the impact of  New media Now media on global conflict resolution.

  • Are social media tools and technologies at the core of statecraft in the 21st century?
  • What do new research findings suggest is the impact of social media and strategic communications in a world where that statecraft is increasingly about non-state actors?
  • Can interaction between cultural and geopolitical opponents enabled by social media shape attitudes and perceptions that can lead to resolution of long-standing, seemingly intractable conflicts, especially in the middle East and central Asia?
  • Is the “War of Ideas” an oxymoron?

These and other questions about the role of media, public diplomacy and the promotion of global democracy will be the subject of USIP’s second Media as Global Diplomat event. The original took place on February 2, 2009.

Event information from USIP’s webste:

Keynote Speaker: Her Majesty Queen Noor of Jordan

Watch the live webcast, follow the event tweets and chat with participants  live during this event!

While public diplomacy experts struggle to develop strategic communications campaigns to win hearts and minds abroad, new research on the frontiers of neuroscience and psychology suggests a different  approach. This meeting, co-sponsored by the USIP Center of Innovation for Media, Conflict and Peacebuilding and the Alliance of Civilizations Media Fund, will bring researchers and media makers together in an unprecedented dialogue on these new findings and their implications for the international community’s ability to use media to prevent conflict.

Media as Global Diplomat I convened leading thinkers at the start of the new Administration to focus much needed attention on the dramatically changing media landscape, and how America could re-engage the world with a public diplomacy strategy adapted to the digital age.

Since that time, there have been countless reports and meetings held to discuss public diplomacy strategy and the best ways to deliver positive messages — without much understanding as to what is a “positive” message or a “negative” message or under what circumstances such messages have greater or less impact on conflict. And yet research on the relationship between media and inter-group conflict shows that these are vitally important questions, for which we are only beginning to have answers — thanks to advancements in brain imaging and psychophysiology methodologies that have literally allowed us to “get inside people’s heads.”

This meeting will discuss the public policy implications of some of the most interesting findings to date, with particular focus on research commissioned by the Alliance of Civilizations Media Fund from labs at Harvard, MIT, and the New School.

Agenda

9:30 – 9:40 A.M.    Welcome to USIP and Framing of the Day

  • Sheldon Himelfarb
    Associate Vice President and Executive Director, Center of Innovation for Media, Conflict & Peacebuilding, USIP

9: 45 – 10:15 A.M.    Her Majesty Queen Noor of Jordan

10:15 – 11:15 A.M.    The Research Frontier: The Brain and Violent Conflict

  • Cynthia Schneider, Moderator
    Former U.S. Ambassador to the Netherlands
    Senior Fellow, Saban Center for Middle East Policy, Brookings Institution
  • Shamil Idriss
    Executive Director, Alliance of Civilizations Media Fund
  • Rebecca Saxe
    Professor of Cognitive Neuroscience, Massachusetts Institute of Technology (MIT)
  • Jay Winsten
    Associate Dean, Harvard School of Public Health

11:15 – 11:30 A.M.    Break

11:30 – 1:00 P.M.     The Storytellers: News, Drama, and the Public Interest

Partners

Alliance of Civilizations Media Fund
works in dynamic partnership with private media, global philanthropists and the UN Alliance of Civilization, to address the urgent need for more balanced depictions of religious and ethnic minorities in entertainment media (as recommended in the Final Report of the UNAoC High-Level Group released on Nov 2006). The AOCMF mission has a global scope and universal perspective, but places priority on addressing relations between Western and Muslim societies as the most pressing current conflict. For more information, please visit their website: http://www.aocmediafund.org/

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